Try your own numbers
it would be worth today
$678.86
−$321.14 loss0.68x-3.5% a year
The same $1,000 in an S&P 500 index fund: $4,503
Its shares paid about $31.09 in dividends over the last 12 months.
No tax on a loss. Selling can offset tax on other gains.
Growth Over Time
Performance Metrics
Total Invested
$1,000.00
Current Value
$678.86
Total Loss
−$321.14
Multiplier
0.68x
CAGR
-3.5%
Max Drawdown
-76.8%
Inflation-Adjusted
$499.78
Benchmark Comparison
How does $1,000.00 invested in 2016 compare across different asset classes?
| Asset | Value Today | Return |
|---|---|---|
| Nike | $678.86 | 0.68x |
| S&P 500 | $4,503.50 | 4.50x |
| Gold | $3,955.93 | 3.96x |
| Savings (2% APY) | $1,237.13 | 1.24x |
Dividends
Over the last 12 months, the 18.96 shares you'd own now paid about $31.09 in dividends (about $2.59 a month). That's 3.1% of the $1,000 put in.
Without reinvesting dividends, it would be worth $582.12 instead of $678.86.
Dividends from Yahoo Finance. Shares today assume every dividend was reinvested.
Back in 2016
- In June 2016, Nike co-founder Phil Knight retired from the board, and CEO Mark Parker added the role of chairman. sec.gov
- In 2016, a gallon of gas averaged $2.14, a movie ticket averaged $8.65 and the new iPhone 7 started at $649. eia.govapple.comdeadline.com
- During 2016 itself, Nike fell 14%, #83 of the 85 investments we track. The best was Ethereum (+778%); the worst was Palo Alto Networks (−26%). Full 2016 results →
$1,000 in Nike, year by year
Of the 85 investments we track that were available at the start of 2016, Nike ranks #84 by growth to today, in the bottom quarter — just behind Comcast and ahead of AMC Entertainment. See the full 2016 ranking →
Nike started 2016 at its highest start-of-year price up to then, after rising 31% in 2015. It's worth less than the $1,000 put in today; the last January it was above that was 2026. Its best January was 2022, at $2,853. Today it's 76% below that, so selling then would have beaten holding. It rose in 5 of the 10 full years since. It fell behind the same $1,000 in the S&P 500 at the start of 2023 and hasn't caught up. Month by month, the deepest fall ran from Nov 2021 ($2,925) to today ($678.86), a drop of 77%. At its lowest month-end, in Aug 2026, it was worth $732.19.
| When | Worth | Change | S&P 500 |
|---|---|---|---|
| Start of 2016 | $1,000 | — | $1,000 |
| Start of 2017 | $855 | −14% | $1,120 |
| Start of 2018 | $1,058 | +24% | $1,364 |
| Start of 2019 | $1,249 | +18% | $1,304 |
| Start of 2020 | $1,741 | +39% | $1,715 |
| Start of 2021 | $2,410 | +38% | $2,030 |
| Start of 2022 | $2,853 | +18% | $2,613 |
| Start of 2023 | $2,080 | −27% | $2,140 |
| Start of 2024 | $1,890 | −9.1% | $2,702 |
| Start of 2025 | $1,329 | −30% | $3,379 |
| Start of 2026 | $1,169 | −12% | $3,983 |
| Today | $679 | −42% | $4,503 |
Values at the start of each year (first trading day for stocks). The S&P 500 column includes reinvested dividends, like the stock values.
Historical Context
At the start of 2016, Nike was priced at $52.75 (adjusted for later splits and dividends). $1,000 would have bought about 18.96 shares. Nike designs and sells athletic shoes and apparel.
Measured from one January to the next, Nike's best year since then was 2019 (+39%) and its worst was 2024 (−30%). Holding on wasn't easy: between the start of 2022 and the start of 2026, the position fell 59% from its high.
Frequently Asked Questions
A $1,000 investment in Nike at the start of 2016 would be worth approximately $678.86 today — a 0.68x return ($321.14 loss) over 10.7 years.
Methodology & Sources
Price data: Historical prices are the closing price on the first trading day of each year, adjusted for splits and dividends (so returns assume dividends were reinvested), from Yahoo Finance and MacroTrends. Current prices come from Yahoo Finance and refresh hourly; if that source is unavailable, the last saved price is used.
Calculation: Assumes a single purchase at the start of 2016 (or the first trading day, for companies that listed that year), held until today. No transaction fees, taxes, or slippage are included.
Benchmarks: The S&P 500 comparison uses the S&P 500 Total Return index (dividends reinvested, like an index fund) at the start of2016 and today. Gold uses the price per troy ounce. Savings account assumes a 2% APY compounded annually.
Inflation adjustment: Uses U.S. CPI-U annual averages from the Bureau of Labor Statistics. The 2026 CPI value is estimated.
Educational purposes only. Past performance does not guarantee future results. Not financial advice.
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$1,000 in Nike, by year
$1,000 in Nike:1 year ago5 years ago10 years ago