Try your own numbers
it would be worth today
$2,294
+$1,294 profit2.29x8.9% a year
The same $1,000 in an S&P 500 index fund: $4,022
Its shares paid about $66.42 in dividends over the last 12 months.
Aftertax on the gain, you’d keep$2,100
US federal long-term rates: 15% for most people, 0% on lower incomes, 20% + 3.8% on high incomes. No state tax included; none inside a Roth IRA.
Growth Over Time
Performance Metrics
Total Invested
$1,000.00
Current Value
$2,294.49
Total Profit
$1,294.49
Multiplier
2.29x
CAGR
8.9%
Max Drawdown
-21.5%
Inflation-Adjusted
$1,725.09
Benchmark Comparison
How does $1,000.00 invested in 2017 compare across different asset classes?
| Asset | Value Today | Return |
|---|---|---|
| Procter & Gamble | $2,294.49 | 2.29x |
| S&P 500 | $4,022.42 | 4.02x |
| Gold | $3,650.04 | 3.65x |
| Savings (2% APY) | $1,212.82 | 1.21x |
Dividends
Over the last 12 months, the 15.48 shares you'd own now paid about $66.42 in dividends (about $5.53 a month). That's 6.6% of the $1,000 put in.
Price growth alone turned $1,000 into $1,761; reinvested dividends added the other $533.70, 41% of the gain.
Dividends from Yahoo Finance. Shares today assume every dividend was reinvested.
Back in 2017
- In December 2017, Procter & Gamble appointed activist investor Nelson Peltz to its board, even though he had narrowly lost the biggest proxy fight ever at a U.S. company. fortune.com
- In 2017, a gallon of gas averaged $2.42, a movie ticket averaged $8.97 and the new iPhone X started at $999. eia.govapple.comdeadline.com
- During 2017 itself, Procter & Gamble rose 11%, #70 of the 87 investments we track. The best was XRP (+36,408%); the worst was AMC Entertainment (−54%). Full 2017 results →
$1,000 in Procter & Gamble, year by year
Of the 87 investments we track that were available at the start of 2017, Procter & Gamble ranks #70 by growth to today, in the bottom quarter — just behind Russell 2000 ETF (IWM) and ahead of Adobe. See the full 2017 ranking →
Procter & Gamble started 2017 0.7% below its start-of-2015 high, after rising 11% in 2016. It has been worth more than the $1,000 put in at every January since, and still is today. Its best January was 2025, at $2,448. Today it's 6.3% below that, so selling then would have beaten holding. It rose in 7 of the 9 full years since. It fell behind the same $1,000 in the S&P 500 at the start of 2024 and hasn't caught up. Month by month, the deepest fall ran from Dec 2021 ($2,239) to Sep 2022 ($1,758), a drop of 21%. At its lowest month-end, in Apr 2018, it was worth $900.53.
| When | Worth | Change | S&P 500 |
|---|---|---|---|
| Start of 2017 | $1,000 | — | $1,000 |
| Start of 2018 | $1,110 | +11% | $1,218 |
| Start of 2019 | $1,157 | +4.2% | $1,165 |
| Start of 2020 | $1,609 | +39% | $1,532 |
| Start of 2021 | $1,841 | +14% | $1,814 |
| Start of 2022 | $2,231 | +21% | $2,334 |
| Start of 2023 | $2,127 | −4.6% | $1,911 |
| Start of 2024 | $2,140 | +0.6% | $2,414 |
| Start of 2025 | $2,448 | +14% | $3,018 |
| Start of 2026 | $2,146 | −12% | $3,557 |
| Today | $2,294 | +6.9% | $4,022 |
Values at the start of each year (first trading day for stocks). The S&P 500 column includes reinvested dividends, like the stock values.
Historical Context
At the start of 2017, Procter & Gamble was priced at $64.62 (adjusted for later splits and dividends). $1,000 would have bought about 15.48 shares. Procter & Gamble makes household brands such as Tide, Pampers and Gillette.
Measured from one January to the next, Procter & Gamble's best year since then was 2019 (+39%) and its worst was 2025 (−12%).
Frequently Asked Questions
A $1,000 investment in Procter & Gamble at the start of 2017 would be worth approximately $2,294.49 today — a 2.29x return ($1,294.49 profit) over 9.7 years.
Methodology & Sources
Price data: Historical prices are the closing price on the first trading day of each year, adjusted for splits and dividends (so returns assume dividends were reinvested), from Yahoo Finance and MacroTrends. Current prices come from Yahoo Finance and refresh hourly; if that source is unavailable, the last saved price is used.
Calculation: Assumes a single purchase at the start of 2017 (or the first trading day, for companies that listed that year), held until today. No transaction fees, taxes, or slippage are included.
Benchmarks: The S&P 500 comparison uses the S&P 500 Total Return index (dividends reinvested, like an index fund) at the start of2017 and today. Gold uses the price per troy ounce. Savings account assumes a 2% APY compounded annually.
Inflation adjustment: Uses U.S. CPI-U annual averages from the Bureau of Labor Statistics. The 2026 CPI value is estimated.
Educational purposes only. Past performance does not guarantee future results. Not financial advice.
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$1,000 in Procter & Gamble, by year
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