Try your own numbers
it would be worth today
$835.29
−$164.71 loss0.84x-9.8% a year
The same $1,000 in an S&P 500 index fund: $1,333
Its shares paid about $8.47 in dividends over the last 12 months.
No tax on a loss. Selling can offset tax on other gains.
Growth Over Time
Performance Metrics
Total Invested
$1,000.00
Current Value
$835.29
Total Loss
−$164.71
Multiplier
0.84x
CAGR
-9.8%
Max Drawdown
-29.1%
Inflation-Adjusted
$819.92
Benchmark Comparison
How does $1,000.00 invested in 2025 compare across different asset classes?
| Asset | Value Today | Return |
|---|---|---|
| Booking Holdings | $835.29 | 0.84x |
| S&P 500 | $1,332.93 | 1.33x |
| Gold | $1,601.07 | 1.60x |
| Savings (2% APY) | $1,035.13 | 1.04x |
Dividends
Over the last 12 months, the 5.15 shares you'd own now paid about $8.47 in dividends. That's 0.8% of the $1,000 put in.
Without reinvesting dividends, it would be worth $823.18 instead of $835.29.
Dividends from Yahoo Finance. Shares today assume every dividend was reinvested.
Back in 2025
- In October 2025, Booking Holdings' Kayak launched an AI Mode, letting users ask travel questions and compare and book flights, hotels and cars through a chatbot. techcrunch.com
- In 2025, a gallon of gas averaged $3.10 and the new iPhone 17 Pro started at $1,099. eia.govapple.com
- During 2025 itself, Booking Holdings rose 8.9%, #62 of the 114 investments we track. The best was Robinhood (+192%); the worst was Polkadot (−73%). Full 2025 results →
$1,000 in Booking Holdings, year by year
Of the 114 investments we track that were available at the start of 2025, Booking Holdings ranks #80 by growth to today — just behind Oracle and ahead of McDonald's. See the full 2025 ranking →
Booking Holdings started 2025 at its highest start-of-year price up to then, after rising 43% in 2024. It's worth less than the $1,000 put in today; the last January it was above that was 2026. Its best January was 2026, at $1,089. Today it's 23% below that, so selling then would have beaten holding. It has trailed the same $1,000 in the S&P 500 at every January since, and still does. Month by month, the deepest fall ran from Jun 2025 ($1,179) to today ($835.29), a drop of 29%. At its lowest month-end, in May 2026, it was worth $857.25.
| When | Worth | Change | S&P 500 |
|---|---|---|---|
| Start of 2025 | $1,000 | — | $1,000 |
| Start of 2026 | $1,089 | +8.9% | $1,179 |
| Today | $835 | −23% | $1,333 |
Values at the start of each year (first trading day for stocks). The S&P 500 column includes reinvested dividends, like the stock values.
Historical Context
At the start of 2025, Booking Holdings was priced at $194.16 (adjusted for later splits and dividends). $1,000 would have bought about 5.15 shares. Booking Holdings owns Booking.com, Priceline and Kayak.
Frequently Asked Questions
A $1,000 investment in Booking Holdings at the start of 2025 would be worth approximately $835.29 today — a 0.84x return ($164.71 loss) over 1.7 years.
Methodology & Sources
Price data: Historical prices are the closing price on the first trading day of each year, adjusted for splits and dividends (so returns assume dividends were reinvested), from Yahoo Finance and MacroTrends. Current prices come from Yahoo Finance and refresh hourly; if that source is unavailable, the last saved price is used.
Calculation: Assumes a single purchase at the start of 2025 (or the first trading day, for companies that listed that year), held until today. No transaction fees, taxes, or slippage are included.
Benchmarks: The S&P 500 comparison uses the S&P 500 Total Return index (dividends reinvested, like an index fund) at the start of2025 and today. Gold uses the price per troy ounce. Savings account assumes a 2% APY compounded annually.
Inflation adjustment: Uses U.S. CPI-U annual averages from the Bureau of Labor Statistics. The 2026 CPI value is estimated.
Educational purposes only. Past performance does not guarantee future results. Not financial advice.
Other investments from 2025
Bitcoin · 2025
What If You Invested $1,000 in Bitcoin in 2025?
NVIDIA · 2025
What If You Invested $1,000 in NVIDIA in 2025?
Tesla · 2025
What If You Invested $1,000 in Tesla in 2025?
Ethereum · 2025
What If You Invested $1,000 in Ethereum in 2025?
See how every stock and crypto ranked since 2025 →
$1,000 in Booking Holdings, by year
$1,000 in Booking Holdings:1 year ago5 years ago10 years ago