What If You Invested $1,000 in Roku in 2024?

Worth Today

$1,704.27

+$704.27 profit1.70x

Invested

$1,000.00

CAGR

21.4%

Time Period

2.7 years

Return

+70.43%

A $1,000 investment in Roku at the start of 2024 would be worth approximately $1,704.27 today — a 1.7x return representing a 21.4% compound annual growth rate (CAGR) over 2.7 years.

Try your own numbers

If I had putintoat the start of…

it would be worth today

$1,704

+$704.27 profit1.70x21.4% a year

The same $1,000 in an S&P 500 index fund: $1,666

Aftertax on the gain, you’d keep$1,599

US federal long-term rates: 15% for most people, 0% on lower incomes, 20% + 3.8% on high incomes. No state tax included; none inside a Roth IRA.

Growth Over Time

Performance Metrics

Total Invested

$1,000.00

Current Value

$1,704.27

Total Profit

$704.27

Multiplier

1.70x

CAGR

21.4%

Max Drawdown

-35.6%

Inflation-Adjusted

$1,642.58

Benchmark Comparison

How does $1,000.00 invested in 2024 compare across different asset classes?

AssetValue TodayReturn
Roku$1,704.271.70x
S&P 500$1,666.431.67x
Gold$2,036.452.04x
Savings (2% APY)$1,055.871.06x

Dividends

Roku paid no dividends over this period, so the whole return came from its share price.

Dividends from Yahoo Finance. Shares today assume every dividend was reinvested.

Back in 2024

  • In April 2024, Roku disclosed a second credential-stuffing breach of the year, affecting about 576,000 user accounts. theverge.com
  • In 2024, a gallon of gas averaged $3.30 and the new iPhone 16 Pro started at $999. eia.govapple.com
  • During 2024 itself, Roku fell 16%, #104 of the 114 investments we track. The best was Palantir (+353%); the worst was Intel (−57%). Full 2024 results →

$1,000 in Roku, year by year

Of the 114 investments we track that were available at the start of 2024, Roku ranks #46 by growth to today — just behind ExxonMobil and ahead of Vanguard S&P 500 ETF (VOO). See the full 2024 ranking →

Roku started 2024 72% below its start-of-2021 high, after rising 119% in 2023. It was worth less than the $1,000 put in at the start of 2025, and has been above it since the start of 2026. Today's $1,704 is more than it was worth at any January since. It rose in 1 of the 2 full years since. It trailed the same $1,000 in the S&P 500 at the start of 2026 but is ahead of it today. Month by month, the deepest fall ran from Jan 2024 ($1,000) to May 2024 ($644.16), a drop of 36%. At its lowest month-end, in May 2024, it was worth $644.16.

WhenWorthChangeS&P 500
Start of 2024$1,000—$1,000
Start of 2025$837−16%$1,250
Start of 2026$1,222+46%$1,474
Today$1,704+40%$1,666

Values at the start of each year (first trading day for stocks). The S&P 500 column includes reinvested dividends, like the stock values.

Historical Context

At the start of 2024, Roku was priced at $89.00 (adjusted for later splits and dividends). $1,000 would have bought about 11.24 shares. Roku makes TV-streaming devices and software. It went public in September 2017.

Measured from one January to the next, Roku's best year since then was 2025 (+46%) and its worst was 2024 (−16%).

Frequently Asked Questions

A $1,000 investment in Roku at the start of 2024 would be worth approximately $1,704.27 today — a 1.70x return ($704.27 profit) over 2.7 years.

Methodology & Sources

Price data: Historical prices are the closing price on the first trading day of each year, adjusted for splits and dividends (so returns assume dividends were reinvested), from Yahoo Finance and MacroTrends. Current prices come from Yahoo Finance and refresh hourly; if that source is unavailable, the last saved price is used.

Calculation: Assumes a single purchase at the start of 2024 (or the first trading day, for companies that listed that year), held until today. No transaction fees, taxes, or slippage are included.

Benchmarks: The S&P 500 comparison uses the S&P 500 Total Return index (dividends reinvested, like an index fund) at the start of2024 and today. Gold uses the price per troy ounce. Savings account assumes a 2% APY compounded annually.

Inflation adjustment: Uses U.S. CPI-U annual averages from the Bureau of Labor Statistics. The 2026 CPI value is estimated.

Educational purposes only. Past performance does not guarantee future results. Not financial advice.

Other investments from 2024

See how every stock and crypto ranked since 2024 →

$1,000 in Roku, by year

$1,000 in Roku:1 year ago5 years ago