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it would be worth today
$216.30
−$783.70 loss0.22x-14.8% a year
The same $1,000 in an S&P 500 index fund: $4,022
No tax on a loss. Selling can offset tax on other gains.
Growth Over Time
Performance Metrics
Total Invested
$1,000.00
Current Value
$216.30
Total Loss
−$783.70
Multiplier
0.22x
CAGR
-14.8%
Max Drawdown
-94.2%
Inflation-Adjusted
$162.62
Benchmark Comparison
How does $1,000.00 invested in 2017 compare across different asset classes?
| Asset | Value Today | Return |
|---|---|---|
| Snap | $216.30 | 0.22x |
| S&P 500 | $4,022.42 | 4.02x |
| Gold | $3,650.04 | 3.65x |
| Savings (2% APY) | $1,208.88 | 1.21x |
Dividends
Snap paid no dividends over this period, so the whole return came from its share price.
Dividends from Yahoo Finance. Shares today assume every dividend was reinvested.
Back in 2017
- In March 2017, Snap, the parent company of Snapchat, went public, selling shares that carried no voting rights. theverge.com
- In 2017, a gallon of gas averaged $2.42, a movie ticket averaged $8.97 and the new iPhone X started at $999. eia.govapple.comdeadline.com
- From its first trading day to the end of 2017, Snap fell 39%, #86 of the 87 investments we track. The best was XRP (+36,408%); the worst was AMC Entertainment (−54%). Full 2017 results →
$1,000 in Snap, year by year
Of the 87 investments we track that were available at the start of 2017, Snap ranks #86 by growth to today, in the bottom quarter — just behind Nike and ahead of AMC Entertainment. See the full 2017 ranking →
It's worth less than the $1,000 put in today; the last January it was above that was 2022. Its best January was 2021, at $2,026. Today it's 89% below that, so selling then would have beaten holding. It rose in 3 of the 9 full years since. It fell behind the same $1,000 in the S&P 500 at the start of 2022 and hasn't caught up. Month by month, the deepest fall ran from Aug 2021 ($3,100) to Jun 2026 ($180.86), a drop of 94%. At its lowest month-end, in Jun 2026, it was worth $180.86.
| When | Worth | Change | S&P 500 |
|---|---|---|---|
| Mar 2, 2017 | $1,000 | — | $1,000 |
| Start of 2018 | $611 | −39% | $1,218 |
| Start of 2019 | $237 | −61% | $1,165 |
| Start of 2020 | $685 | +190% | $1,532 |
| Start of 2021 | $2,026 | +196% | $1,814 |
| Start of 2022 | $1,903 | −6.0% | $2,334 |
| Start of 2023 | $362 | −81% | $1,911 |
| Start of 2024 | $659 | +82% | $2,414 |
| Start of 2025 | $459 | −30% | $3,018 |
| Start of 2026 | $332 | −28% | $3,557 |
| Today | $216 | −35% | $4,022 |
Values at the start of each year (first trading day for stocks). The S&P 500 column includes reinvested dividends, like the stock values.
Historical Context
Snap began trading on March 2, 2017 and closed its first day at $24.48 (adjusted for later splits and dividends). $1,000 would have bought about 40.85 shares. Snap makes the Snapchat app. It went public in March 2017.
Measured from one January to the next, Snap's best year since then was 2020 (+196%) and its worst was 2022 (−81%). Holding on wasn't easy: between the start of 2021 and the start of 2026, the position fell 84% from its high.
Frequently Asked Questions
A $1,000 investment in Snap at the close of its first trading day (March 2, 2017) would be worth approximately $216.30 today — a 0.22x return ($783.70 loss) over 9.6 years.
Methodology & Sources
Price data: Historical prices are the closing price on the first trading day of each year, adjusted for splits and dividends (so returns assume dividends were reinvested), from Yahoo Finance and MacroTrends. Current prices come from Yahoo Finance and refresh hourly; if that source is unavailable, the last saved price is used.
Calculation: Assumes a single purchase at the start of 2017 (or the first trading day, for companies that listed that year), held until today. No transaction fees, taxes, or slippage are included.
Benchmarks: The S&P 500 comparison uses the S&P 500 Total Return index (dividends reinvested, like an index fund) at the start of2017 and today. Gold uses the price per troy ounce. Savings account assumes a 2% APY compounded annually.
Inflation adjustment: Uses U.S. CPI-U annual averages from the Bureau of Labor Statistics. The 2026 CPI value is estimated.
Educational purposes only. Past performance does not guarantee future results. Not financial advice.
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$1,000 in Snap, by year
$1,000 in Snap:1 year ago5 years ago