Try your own numbers
it would be worth today
$56,558
+$55,558 profit56.6x24.0% a year
The same $1,000 in an S&P 500 index fund: $7,463
Its shares paid about $181.51 in dividends over the last 12 months.
Aftertax on the gain, you’d keep$48,224
US federal long-term rates: 15% for most people, 0% on lower incomes, 20% + 3.8% on high incomes. No state tax included; none inside a Roth IRA.
Growth Over Time
Performance Metrics
Total Invested
$1,000.00
Current Value
$56,558.22
Total Profit
$55,558.22
Multiplier
56.6x
CAGR
24.0%
Max Drawdown
-56.2%
Inflation-Adjusted
$37,352.71
Benchmark Comparison
How does $1,000.00 invested in 2008 compare across different asset classes?
| Asset | Value Today | Return |
|---|---|---|
| Apple | $56,558.22 | 56.6x |
| S&P 500 | $7,462.64 | 7.46x |
| Gold | $5,025.36 | 5.03x |
| Savings (2% APY) | $1,449.49 | 1.45x |
Dividends
Over the last 12 months, the 171 shares you'd own now paid about $181.51 in dividends (about $15.13 a month). That's 18% of the $1,000 put in.
Price growth alone turned $1,000 into $47,368; reinvested dividends added the other $9,191, 17% of the gain.
Dividends from Yahoo Finance. Shares today assume every dividend was reinvested.
Back in 2008
- In July 2008, Apple opened the App Store for iPhone and iPod touch, and users downloaded more than 10 million apps in its first three days. apple.com
- In 2008, a gallon of gas averaged $3.25, a movie ticket averaged $7.18 and the new iPhone 3G started at $199 with a two-year contract. eia.govapple.comvariety.com
- During 2008 itself, Apple fell 53%, #53 of the 65 investments we track. The best was Walmart (+24%); the worst was Lululemon (−83%). Full 2008 results →
$1,000 in Apple, year by year
Of the 65 investments we track that were available at the start of 2008, Apple ranks #6 by growth to today, near the top — just behind ASML and ahead of Amazon. See the full 2008 ranking →
Apple started 2008 at its highest start-of-year price up to then, after rising 133% in 2007. It was worth less than the $1,000 put in at the start of 2009, and has been above it since the start of 2010. Today's $56,558 is more than it was worth at any January since. It rose in 14 of the 18 full years since. It moved ahead of the same $1,000 in the S&P 500 at the start of 2010 and has stayed ahead since. Month by month, the deepest fall ran from Jan 2008 ($1,000) to Dec 2008 ($438.32), a drop of 56%. At its lowest month-end, in Dec 2008, it was worth $438.32.
| When | Worth | Change | S&P 500 |
|---|---|---|---|
| Start of 2008 | $1,000 | — | $1,000 |
| Start of 2009 | $466 | −53% | $630 |
| Start of 2010 | $1,099 | +136% | $797 |
| Start of 2011 | $1,692 | +54% | $917 |
| Start of 2012 | $2,111 | +25% | $936 |
| Start of 2013 | $2,844 | +35% | $1,086 |
| Start of 2014 | $2,938 | +3.3% | $1,438 |
| Start of 2015 | $4,151 | +41% | $1,634 |
| Start of 2016 | $4,067 | −2.0% | $1,657 |
| Start of 2017 | $4,584 | +13% | $1,855 |
| Start of 2018 | $6,908 | +51% | $2,260 |
| Start of 2019 | $6,428 | −6.9% | $2,161 |
| Start of 2020 | $12,409 | +93% | $2,842 |
| Start of 2021 | $21,572 | +74% | $3,365 |
| Start of 2022 | $30,526 | +42% | $4,330 |
| Start of 2023 | $21,098 | −31% | $3,546 |
| Start of 2024 | $31,490 | +49% | $4,478 |
| Start of 2025 | $41,567 | +32% | $5,599 |
| Start of 2026 | $46,279 | +11% | $6,600 |
| Today | $56,558 | +22% | $7,463 |
Values at the start of each year (first trading day for stocks). The S&P 500 column includes reinvested dividends, like the stock values.
Historical Context
At the start of 2008, Apple was priced at $5.84 (adjusted for later splits and dividends). $1,000 would have bought about 171 shares. Apple makes the iPhone, Mac and iPad and sells services such as the App Store, iCloud and Apple Music.
Measured from one January to the next, Apple's best year since then was 2009 (+136%) and its worst was 2008 (−53%). Holding on wasn't easy: between the start of 2008 and the start of 2009, the position fell 53% from its high.
Frequently Asked Questions
A $1,000 investment in Apple at the start of 2008 would be worth approximately $56,558.22 today — a 56.6x return ($55,558.22 profit) over 18.7 years.
Methodology & Sources
Price data: Historical prices are the closing price on the first trading day of each year, adjusted for splits and dividends (so returns assume dividends were reinvested), from Yahoo Finance and MacroTrends. Current prices come from Yahoo Finance and refresh hourly; if that source is unavailable, the last saved price is used.
Calculation: Assumes a single purchase at the start of 2008 (or the first trading day, for companies that listed that year), held until today. No transaction fees, taxes, or slippage are included.
Benchmarks: The S&P 500 comparison uses the S&P 500 Total Return index (dividends reinvested, like an index fund) at the start of2008 and today. Gold uses the price per troy ounce. Savings account assumes a 2% APY compounded annually.
Inflation adjustment: Uses U.S. CPI-U annual averages from the Bureau of Labor Statistics. The 2026 CPI value is estimated.
Educational purposes only. Past performance does not guarantee future results. Not financial advice.
Other investments from 2008
NVIDIA · 2008
What If You Invested $1,000 in NVIDIA in 2008?
Amazon · 2008
What If You Invested $1,000 in Amazon in 2008?
Google · 2008
What If You Invested $1,000 in Google in 2008?
Microsoft · 2008
What If You Invested $1,000 in Microsoft in 2008?
See how every stock and crypto ranked since 2008 →
$1,000 in Apple, by year
$1,000 in Apple:1 year ago5 years ago10 years ago
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